Circle Centre Mall Taco Bell proprietor sues to forestall opening of Taco Bell Cantina downtown Indianapolis
INDIANAPOLIS — The franchisee who operates the Taco Bell contained in the Circle Centre Mall is trying to cease the launch of Taco Bell Cantina — a deliberate downtown Taco Bell location that mixes the quick meals chain’s typical Mexican-styled choices with alcoholic drinks, an open kitchen and a customized menu.
In line with a lawsuit filed by the Alfarah Restaurant Group within the Marion County Superior Courtroom, the brand new Taco Bell Cantina poses a danger to the present Taco Bell positioned on the third ground of the mall as a result of not solely the shut proximity of the 2 eating places — the cantina being inside one-tenth of a mile from the mall— however the eating places catering to the identical potential clients as a result of serving “the identical or considerably comparable Taco Bell meals.”
The lawsuit claims this units up unfair competitors for Circle Centre Mall Taco Bell location and is a violation of the Indiana Misleading Franchise Practices Act.
Included within the lawsuit is an e-mail from a Taco Bell govt to the Alfarah Restaurant Group which states that Taco Bell accredited the placement for the brand new cantina restaurant as a result of mall restaurant being thought of a “captive” location.
Taco Bell said that “captive” areas are eating places that primarily service clients who’re visiting malls or journey facilities.
The Alfarah Restaurant Group argued in opposition to the mall restaurant being “captive,” nonetheless, by stating that Circle Centre Taco Bell makes use of downtown skywalks not solely to attract from conference attendees however from workplace employees and lodge visitors who present a surge to gross sales round lunch and dinner “demonstrating that the Restaurant’s gross sales usually are not restricted to customers on the mall.”
The lawsuit additionally claims the mall location was by no means outlined as “captive” of their license settlement.
The Alfarah Restaurant Group has requested the courtroom to situation a everlasting injunction to forestall the opening of the Taco Bell Cantina to be able to keep away from “irreparable hurt” to the Circle Centre Mall location.
Whereas the Taco Bell Cantina, positioned at 24 W. Washington Avenue on the bottom ground of the Lieber Constructing, has not but formally set a gap date, the cantina does plan to be open by the point the NBA All-Star sport festivities kick off in Indianapolis in February 2024.
Taco Bell didn’t reply to a request for remark.